
U.S. Army Retention Goes Upwards with Reliable Childcare
Balancing military service with parenting can be a daunting challenge, especially for single parents. With young sons …
Early childhood education centers spend their days solving care problems for other families, yet the teachers, assistants, and floaters doing that work are often the least able to solve it for themselves. They’re among the lowest-paid frontline workers in the country, they frequently work non-standard hours, and many live where licensed care is scarce. When their own arrangement falls apart, they call out, and you’re scrambling to stay in ratio. The best benefit you can offer this workforce is the one that fixes that.
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The instinct is to assume your staff’s kids can just enroll where they work. In practice that rarely pencils out. Center tuition is expensive even at cost; your licensed capacity is sold to paying families, and the age your teacher needs covered often isn’t the age you have an open spot for, so the person teaching your toddler room may have no place for their own infant. That’s exactly the gap a network of home-based daycares fills. Upwards’ network includes thousands of partnered in-home providers, many operating nights and weekends when commercial centers are closed, which means your staff can find care that matches both their budget and the early-open or extended-day shifts your center actually runs. Instead of trying to absorb your own employees into capacity you don’t have, you give them access to a much wider pool of affordable, schedule-compatible options.
That flexibility is the whole point, because benefits built around a 9-to-5 office worker don’t fit your staff. A teacher can’t work from home when care falls through. If the arrangement breaks, the shift breaks, and you feel it immediately as a coverage gap. A care benefit that only works for parents on a standard daytime schedule, near a commercial center, leaves out a large share of the very people you’re trying to retain. The usage data bears this out: across the backup care programs Upwards has analyzed, 50% to 75% of usage typically runs out-of-network, reaching roughly 91% at one large employer. It isn’t that employees prefer it; the in-network commercial supply simply isn’t where or when frontline staff need it.
Beyond access to a broad provider network, a few specific pieces are what make a care benefit something staff use rather than something that sits unread in an enrollment packet:
Child care navigation and placement. Rather than handing staff a directory and wishing them luck, a navigator does the legwork by researching options, making calls, vetting providers, and securing a placement, which removes the burden from both your office team and the employee. It’s the difference between “here’s a list” and “here’s a spot that fits your schedule.”
Backup care. When the regular arrangement falls through, staff need same-day options or they call out. Strong backup care lets employees both find care and pay for it, and lets them fall back on a trusted friend, family member, or neighbor for reimbursement when an in-network placement isn’t the right fit, so no one is left without coverage regardless of where they live or what shift they work.
Elder care support. A meaningful share of your workforce is caring for aging parents alongside their own kids, and folding elder care navigation into the same benefit covers a need that stays invisible until it triggers an absence.
One point of contact. A single navigator who handles subsidy navigation, placement, and follow-up is the connective tissue that turns a list of features into something people actually rely on.
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The most common objection is cost, and it’s usually based on list price rather than net cost. The federal Section 45F employer-provided child care tax credit can offset a meaningful portion of the expense, and many employers overestimate the budget impact precisely because they anchor on the nominal number instead of the after-credit one. For a small center watching every dollar, that gap is the difference between “we can’t afford it” and “this pays for itself.” The other half of the math is what you’re already losing: care breakdowns show up as missed shifts, overtime to stay in ratio, and turnover, and replacing a trained teacher is slow and expensive. Treated as an operating lever rather than a line-item perk, care support becomes defensible to whoever signs off on the budget.
Upwards built its model around exactly the people traditional care benefits ignore: shift workers, employees in care deserts, and frontline staff who can’t work from home when care falls apart, which is the same profile as your teaching staff. The program is designed for businesses with roughly 10 to 500 employees, starts at $12.95 per seat per month with no minimums, and can be live in about five days. Child care navigation, elder care support, emergency backup care, and government subsidy navigation come bundled in one contract, with Section 45F tax credit compliance tracking handled automatically, so you’re not adding administrative load to a small office team. And because dedicated human Care Navigators do the research, calls, and placement on behalf of employees, it’s a concierge service rather than a directory, which is what makes staff actually use it.
Can’t our staff just enroll their kids in our own center? Sometimes, but not reliably. Licensed capacity is usually sold to paying families, tuition is expensive even at cost, and the age band your employee needs open often isn’t the one you have a spot in. A home-based provider network gives staff schedule- and budget-compatible options beyond your own four walls.
Our teachers work early-open and extended-day shifts. Does this cover non-traditional hours? Yes, that’s the core of the model. Upwards’ network includes thousands of partnered in-home daycares, many of which operate nights and weekends when commercial centers are closed.
What does it cost? The SMB program starts at $12.95 per seat per month with no minimums. The federal Section 45F tax credit can offset a meaningful share of the cost, so the net figure is typically lower than the list price employers anchor on.
How long does it take to set up? About five days. It’s built for small teams, so there’s no large-employer minimum or lengthy implementation to clear.
What’s actually included? Child care navigation and placement, emergency backup care, elder care support, and government subsidy navigation, bundled in a single contract, with 45F compliance tracking handled automatically.
What if there’s no in-network provider near an employee? They can use a trusted friend, family member, or neighbor and submit for reimbursement, so no one is left without backup care regardless of geography or schedule.
Ready to see what care benefits would cost for your center? Get started with Upwards for Small Business →

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